Category: Direct Selling

There are few better representations of the power of direct selling than burgeoning Africa. In fact, Momentum Factor just signed its first client on the African continent. You can imagine how delighted our firm was to catch this great opinion piece from The New York Times about how direct selling could be the one business model that works in Africa. 

The New York Times reports that Andrea Jung is stepping down as Executive Chairwoman of Avon Products at the end of 2012.

Guest industry speakers bring fresh, first-hand experience to the Direct Selling Symposium, October 19-20

No doubt you've heard about what is turning into national news. The SEC says ZeekRewards.com is an online Ponzi scheme, and the news has cast a pall over the industry. You can read the SEC filing here.

Exactly how committed to technology is Gen Y? Learn more by checking out this video clip of Momentum Factor Founder & CEO Jonathan Gilliam's presentation at the 2012 DSA Conference in June.

You may recall in May the news from the Wall Street Journal about short sellers taking on direct sellers for alleged improper crediting of personal consumption figures toward revenue. The actions of a few short-sellers sent industry's public stocks into a tailspin as the herd reacted to these irresponsible — and erroneous — claims. And now it's happening again.

Momentum Factor Founder & CEO Jonathan Gilliam has been invited to speak at this year's Direct Selling Symposium seminar for start-ups and growth companies in Salt Lake City, Utah. The conference is sponsored by LaunchSmart and features some of the best minds and most well-known expert consultants that the direct selling industry has to offer.

The last few weeks have been hard on social media firms. Facebook's shares took another dive after "disappointing results", and reports of Zynga's "game fatigue" have sunk theirs as well.

In our practice we often notice confusion among new entrants to the industry about how party plans and mlm-style companies differ, especially with regard to compensation. Often it is a company just starting out and seeking to become one of these, but not really knowing how to differentiate from the other.

As much as we love mingling with the crowd at DSA meetings, this year we decided to go all in with our exhibitor booth. You'll find us waaayyy in the back and to the right, strategically placed near the coffee service! And be sure to check out Momentum Factor CEO Jonathan Gilliam's presentation during the event as well.