Category: Topics

FTC Case Court Decision - Social Selling News Article

FTC Handed Major Courtroom Setback

Jonathan Gilliam
August 4, 2022
The FTC has been handed a major courtroom setback in an anti-pyramid case that shut down a direct seller back in May. Learn more from Social Selling News.
FieldWatch Newsletter - Q3 Edition for 2022 is hitting inboxes now!

The Latest FieldWatch Newsletter is Out!

Mike Forcucci
July 28, 2022
Check your inbox as our most recent FieldWatch Newsletter has been released! Chock full of the latest news and insights for FieldWatchers everywhere, this digital newsletter is never one to miss. Check out the Q3 edition today.
FieldWatch Certification from Momentum Factor

Introducing FieldWatch Certification!

Mike Forcucci
July 26, 2022
How would you like to have your entire compliance team certified in the World's #1 Brand Protection & Compliance Monitoring Solution? The FieldWatch Certification Program from Momentum Factor offers exactly that!
FTC - Protecting America's Consumers - Protecting America's Consumers | FTC Press Release

FTC Shuts Down Another Direct Seller

Jonathan Gilliam
June 28, 2022
According to an FTC Press Release - The FTC has taken action to temporarily shut down another direct selling company.
FTC - AEI Blog Post Article

Is FTC Seeking More Rules & Less Public Input?

Jonathan Gilliam
June 22, 2022
A report published by the American Enterprise Institute (AEI) delved into efforts by the FTC to speed up decision-making processes through the establishment of rulemaking frameworks with less public input and more political control. AEI recently held a panel discussion with former FTC leaders to discuss the findings of the report and the direction of the current commission.
Momentum Factor Newsletter released for Q2 of 2022

Our Latest Newsletter is Now Available!

Mike Forcucci
June 21, 2022
The second Momentum Factor Social Selling Update Quarterly Newsletter of 2022 is hitting inboxes now! Don't miss out on all of the professional news and insights for the direct selling executive.
Digital Influencer utilizing social selling with sponsored content

Risk & The Rise of the Digital Influencer

Jonathan Gilliam
June 21, 2022
You may have thought to yourself, “it seems like just about anyone can be an influencer these days,” and you’d be correct. Young people are finding it easier than ever to monetize the now-marketable skill of content creation. The transition from long-form to short-form content created a higher demand for more content, and thus more digital content creators. 
FTC - Federal Trade Commission and Influencer Marketing

How will FTC Endorsement Guide Changes Impact Influencer Marketing?

Jonathan Gilliam
June 10, 2022
The use of influencers has become a major part of many marketing strategies in recent years. While there has always been a risk in terms of regulatory compliance regarding influencer marketing, businesses could face even more challenges with the Federal Trade Commission's (FTC) proposed Endorsement Guide changes.
FTC - Washington Post Article

After Months of Deadlock, Lina Khan’s FTC is Poised for Action

Jonathan Gilliam
June 9, 2022
With the Alvaro Bedoya appointment swinging the majority back in her favor at the FTC, Chair Lina Khan is looking to push off early setbacks and now utilize every tool at the commission's disposal to protect consumers from anticompetitive behavior and deceptive practices according to an article from The Washington Post.
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