Category: Social Selling

FTC - Protecting America's Consumers - Protecting America's Consumers | FTC Press Release

FTC Cracks Down Again on COVID-19 Product Claims Warning Letter

Jonathan Gilliam
January 19, 2022
The Federal Trade Commission (FTC) issued letters today (January 19, 2022) warning more than 20 companies - including some direct sellers - to immediately stop making baseless claims regarding their products treating or preventing COVID-19.
FieldWatch Newsletter - Q1 Edition for 2022 is out now

The First FieldWatch Newsletter of 2022 is Out Now!

Mike Forcucci
January 18, 2022
The first FieldWatch Newsletter of the new year is hitting inboxes today - Tuesday, January 18! Chock full of the latest news and insights for FieldWatchers everywhere, this digital newsletter is never one to miss. If you haven't received your copy, be sure to sign up now.
SSN Webinar - The FTC Warning Letter: What Direct Sellers Should Know

Jonathan Gilliam to Join Social Selling News Webinar on FTC Warning Letters

Mike Forcucci
November 5, 2021
Momentum Factor CEO Jonathan Gilliam will be featured along with John Villafranco of Kelley Drye & Warren LLP on an upcoming Social Selling News (SSN) Webinar: "The FTC Warning Letter: What Direct Sellers Should Know." This important industry discussion will take place on Thursday, November 18 at 1 pm Central and will be hosted by SSN Publisher David Bland.
FTC - Protecting America's Consumers - Protecting America's Consumers | FTC Press Release

FTC Puts Companies On Notice For Misleading Income Claims

Jonathan Gilliam
October 26, 2021
The Federal Trade Commission (FTC) has put more than 1,100 businesses, including many direct sales companies, on notice that if they deceive or mislead consumers about potential earnings, the agency may use its authority to target them with large civil penalties.
Social Media Applications

Post-Pandemic Social Selling Spurs New Opportunities & Challenges

Jonathan Gilliam
September 21, 2021
As social media has become more and more a part of our daily lives, direct sellers have applied their relationship-building skills to these channels in order to expand their customer connections and pivot towards a new e-commerce strategy: social selling.
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