Category: Social Selling

The Federal Trade Commission (FTC) has put more than 1,100 businesses, including many direct sales companies, on notice that if they deceive or mislead consumers about potential earnings, the agency may use its authority to target them with large civil penalties.

Momentum Factor CEO Jonathan Gilliam thoroughly discusses the importance of automated digital compliance for direct selling companies in this original white paper.

If you missed the Future of Compliance in Direct Selling webinar on Sept. 8 between DirectScale CEO Rodger Smith and Momentum Factor CEO Jonathan Gilliam, don't worry - a recording of this important conversation is now available.

As social media has become more and more a part of our daily lives, direct sellers have applied their relationship-building skills to these channels in order to expand their customer connections and pivot towards a new e-commerce strategy: social selling.

Momentum Factor CEO Jonathan Gilliam will be joining DirectScale CEO Rodger Smith on a webinar to discuss the future of compliance in direct selling and compliance automation on Wednesday, September 8 at 2 pm Central.

The Federal Trade Commission (FTC) together with federal, state, and local law enforcement partners announced Operation Income Illusion, a nationwide crackdown on illegal income claims.

BBB National Programs’ Direct Selling Self-Regulatory Council (DSSRC), in partnership with the Direct Selling Association (DSA), today released new Guidance on Earnings Claims that defines and identifies earnings claims to ensure all representations made by direct-selling companies or members of their salesforce comply with legal and self-regulatory standards.

Once again, the Federal Trade Commission (FTC) has sent out a round of letters to a new list of MLM companies warning them to stop their field from posting that their products can cure the Novel Coronavirus/ SARS-CoV2.They are giving the companies 48 hours to prove they have put actions into place to address their concerns. These posts include mentions of eliminating vaccines, boosting immunity, using a stimulus check to make more money, and much more.

The Federal Trade Commission (FTC) today announced it has sent 10 letters warning multi-level marketing companies (MLMs) to remove and address claims that they or their participants are making about their products’ ability to treat or prevent coronavirus disease or about the earnings people who have recently lost income can make, or both.

In a case that is sure to reverberate across the direct selling industry, AdvoCare and its former CEO are required to pay $150 million in fines for allegedly operating a pyramid scheme. Join Momentum Factor's CEO Jonathan Gilliam and prominent direct selling attorney Spencer Reese on October 9 for a webcast as they provide you concrete steps to protect your company from what could be a new FTC approach to the industry.